Discover All the Opportunities around Dell EMC Microsoft Solutions - Dell EMC Certifications

Have you investigated the key reasons why you should be embracing and driving customer conversations around new Dell EMC Microsoft Solutions? We’ve now produced a full suite of training and sales enablement materials to help you get up to speed.

There are three compelling events that will invariably help you drive business opportunities:

• Cloud strategy as an essential aspect of Modernized Infrastructure

Every one of your customers is considering how the cloud can help their business, and many have already moved some applications and development activities onto Microsoft Azure Public. However, many (if not most) Microsoft Azure Public users are actually looking for a hybrid cloud option – because of data gravity or application alignment.

You can help them as they begin to work with the Microsoft Azure stack. How? By introducing them to Dell EMC VxRack AS for Microsoft Azure Stack, which brings the cloud to the workload, delivering infrastructure and platform as a service with a consistent Azure experience – both on-premises and in the public cloud.

Proactively driving the dialog around optimizing development environments in a hybrid cloud model leads to logical conversations around the customer’s on-premise infrastructure status, as well as the key business applications, such as Microsoft SQL.

It’s a compelling conversation and provides an excellent pivot point for further discussions around modernization and migration.

• Hyper-converged infrastructure helps drive tangible operational benefits

Are your customers using hyper-converged infrastructure (HCI) yet? With approximately >60% CAGR through 2019, HCI is not just a trend – it’s a phenomenon. Customers are realizing tremendous operational and performance benefits from hyper-convergence, and Dell EMC has the industry’s broadest HCI portfolio.

Our Solutions for Microsoft Windows Server Software Defined (WSSD) / Storage Spaces Direct (S2D) deliver all the performance capabilities of Microsoft’s unique HCI design, with additional one-stop support – from the hardware, all the way to the software stack.

What’s more, with the added cost benefit of free inclusion with Windows Datacenter Edition licenses, S2D eliminates the investment considerations – making it the perfect solution for customers who have already embraced Microsoft business applications, and a great recommendation for you to suggest to customers who haven’t yet tried it.

• The SQL Server 2008 end of support opportunity can accelerate application migrations

Microsoft SQL is the most widely deployed database management solution on the market – approximately 3 times more broadly deployed than all other DBMS combined. So your customer’s SQL environment status should always be a topic of conversation.

This is a major, compelling event – it affects 90% of organizations currently running SQL and is a massive opportunity for you as it will force many organizations to migrate to the latest version.

You can provide significant business value by helping customers migrate to modernized infrastructure, with a modern operating system running on modern hardware and the most recent version of Microsoft SQL Server.

Become a trusted advisor for the entire Microsoft data estate

Whether they’re on their journey to Microsoft Azure cloud utilization, reaping the benefits of HCI modernization via Microsoft WSSD/S2D, or leveraging the enhanced data analytics and expanded business benefits delivered by Microsoft SQL, the Dell EMC Microsoft Solutions portfolio addresses your customer’s entire Microsoft data estate.

These new pre-tested, pre-validated and fully certified Solutions help you support your customers on their journey towards Modernized Infrastructure, while also positioning you as a trusted advisor for optimal migrations and integrations.

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Save Time and Resources with Server Automation - Dell EMC Certifications

Today’s IT departments face significant challenges on several fronts. They need to manage multiple workloads, respond quickly, and decrease downtime across both the IT infrastructure and the wider organization – while also making a positive contribution to the overall strategic direction of the business. Do your customers typically complain about these frustrations too?

It’s a demanding task list, of course, but not an impossible situation. The solution lies in the ability to implement successful server automation – because embracing IT automation generally increases performance while also creating business advantage.

Automating helps companies to take advantage of a more efficient data center. Which means that, with the right tools and processes in place, your customers can save time and crucial resources. When they’re not required to spend so much time on routine tasks, IT staff can take on more strategic activities that add value to the organization.

Server automation can help free up time and resources

It’s clear that making a smart, strategic investment to automate the server infrastructure and use intelligent systems management tools can help increase productivity.

In a new eBook1, Dell EMC states that server automation helps companies overcome common frustrations such as:

• Slow response time (only 30% of business users consider their IT to be distributed, agile and flexible);
• Inefficient management (nearly 70% of time is spent maintaining existing IT environments);
• Increasing downtime (up to 75% of downtime is caused by manual and disconnected IT processes);
• Customer retention (IDG predicts a 25% drop in customer retention in 2019 for those failing to incorporate automation into their roadmap);
• AI implementation (71% of organizations say inefficiencies due to lack of server automation are a challenge to their AI strategies).

Meeting all the needs for modern server infrastructure

Likewise, in its recently published analyst paper2, Enterprise Management Associates (EMA) maintains that the three key components of successful IT automation are speed, security, and efficiency.

The report sets out 8 essential tips for implementing successful IT automation – and details how the Dell EMC OpenManage systems management portfolio meets each of the 10 requirements for modern server infrastructure.

Our experts say about Dell EMC Certification Exams

Data is Everywhere in EMEA - Dell EMC Certifications

For the past 25 years, I’ve been lucky enough to work in the technology solutions industry and witness some truly exciting business trends. One of the most prominent in recent years has been the rise of data. Just under a third of all internet users come from EMEA, each one contributing to the quintillions of bytes of data created every minute. However, more than half of businesses aren’t making use of that data. With so much raw, untapped potential available to companies, why is so much valuable data left forgotten in data centres?

When I speak to our customers, it’s clear they understand the advantages of using data. They know that some of the most promising and profitable business opportunities are driven by data. They read about how valuable data is – after all five of the world’s largest six companies are data companies. And like many organizations all over the world, they start to gather as much as possible. But is data truly valuable if it’s not being utilized?

Unlocking the power of data is the next big challenge for CIOs. From my experience with the big data movement in EMEA, I see four key current business trends which are reliant on data.

Digital Transformation

Digital transformation has been one of the largest areas for investment among businesses in recent times, acting as a key driver to support growth through efficiency and innovation. According to IDG’s digital business study, 89% of organizations have adopted or have plans to adopt a digital-first business strategy. To truly benefit from digital transformation, data is required to help guide strategic IT investment decisions, as well as providing insight into which areas are performing as expected.

Artificial Intelligence

AI is huge consideration for our customers. According to Forrester, 70% of enterprises will implement the technology this year. When it comes to AI, a machine can only become as smart as the data you’re plugging into it. Just like with actual people, if you starve an AI of information, it will struggle to become clever. The more data is fed into the algorithms, the faster it can learn and refine its predictive analysis. Successful machine learning depends on large and broad data sets.

The relationship between data and AI is very much a two-way street. As AI gets smarter it can reveal patterns in a dataset which we wouldn’t be able to find ourselves. Unlike humans, an AI can simply look at what numbers correlate without any unconscious bias which helps to find relationships in huge datasets.

IoT

To say that IoT is a broad subject would be understating it somewhat. The number of opportunities that exists within this technology umbrella encompasses everything from manufacturing to healthcare. As the surge in IoT continues in the B2B space, tens of billions more data gathering devices are brought online, creating increasingly more data. With such large amounts of data comes the challenge of storing it. During a year where data regulations and breaches were rarely out of the news, how and where a business stores and uses data is a major consideration.

Smart Cars

One sector we are seeing each of these aspects come together in EMEA is with smart cars, particularly in France and Germany. We are edging closer to the holy grail of connected cars – the fully autonomous vehicle, which requires an on-board system that not only processes incoming data in real-time, but also makes informed decisions. Getting to that point, however, requires the collection of millions of miles’ worth of data in order train the machine. Data will be the ultimate differentiator between the services that manufacturers come up with. In the connected car example, it will require a massive data set – we’re talking in the exabytes – to train the autonomous vehicles before they become a reality.

As one of the most promising times for businesses, I’m excited to see how we can help to navigate our customers towards a robust data strategy. The good news is that as technology rapidly rises to the top of the agenda, even more data will be used. During our presentation at the AI Summit, we predicted a 100 fold increase in data that actually goes into analytics come to pass. If this happens, we will likely see a boom of new capabilities and innovations across many industries across EMEA.

Ultimately, data remains the linchpin of our customers’ digital growth and strategies, helping to make services and products better around the world. To witness the true potential of current and future technology trends, businesses still have work to do on using the data we are gathering. Unlocking the power of data isn’t just a race to hoard information, it’s requires a holistic approach to data from capture to the data centre and then delivering it to the right systems at the right times.

Our experts say about Dell EMC Certification Exams